Making the high-end more accessible, the Staud fashion house garnered a cult following through its eclectic handbags and cool, ready-to-wear fashion. Founded by Sarah Staudinger and George Augusto in 2015, this breezy LA label delivers vintage-style fashion through a contemporary lens. Cinched waists, exaggerated proportions, and unexpected cuts give the Staud range a couture aesthetic but at an accessible price point. Staud celebrates texture, colour, and movement within their fabrics, with outfits that can be styled chicly with the brand's elegant footwear and daring handbags.